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    <loc>https://www.productbyari.nl/contact</loc>
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    <loc>https://www.productbyari.nl/about-arjen</loc>
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    <lastmod>2021-10-15</lastmod>
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      <image:title>About Arjen - “be serious about the things you do, but don’t take yourself too serious”</image:title>
      <image:caption>At age 39 I’d like to believe I can still enjoy life without being too serious. Being a father brings responsibilities. Being a husband comes with responsibilities. Work should be a serious business. Being an adult should mean you are serious right? At least, that’s what I thought when I was younger. Turns out, you can live with all these responsibilities, both at work and at home and still not take yourself too serious. And that is what I love. Being good at what you do, enjoying the process and have a good laugh doing it. - Arjen, aka Ari</image:caption>
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      <image:title>About Arjen - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>About Arjen</image:title>
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      <image:title>About Arjen</image:title>
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      <image:title>About Arjen</image:title>
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      <image:title>About Arjen</image:title>
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      <image:title>About Arjen</image:title>
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      <image:title>About Arjen</image:title>
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    <loc>https://www.productbyari.nl/home</loc>
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    <lastmod>2025-09-02</lastmod>
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      <image:title>Home - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Home - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <loc>https://www.productbyari.nl/anwb</loc>
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    <lastmod>2021-10-15</lastmod>
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      <image:title>E-bikes at ANWB - Small team. Big Ideas.</image:title>
      <image:caption>The market for electrical bicycles (e-bikes) is growing rapidly, and ANWB wants to provide their members and non-members with clear information, a defined ‘what’s next for me’ and an independent view on e-bikes. With a small but agile development team, I was able to develop and maintain multiple products to do exactly this. Contributing to the overall vision of ANWB.</image:caption>
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      <image:title>E-bikes at ANWB - Focus. Focus. Focus.</image:title>
      <image:caption>What I was able to bring to the table, was a clear focus on what we as a team would do. And maybe more importantly, what not to do. This meant creating a supported vision and well defined roadmaps. Managing expectations over multiple business lines. Keeping the team away from pushy stakeholders. And combining different products, using a single application hereby limiting complexity and potential legacy and technical debt.</image:caption>
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      <image:title>E-bikes at ANWB</image:title>
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      <image:title>E-bikes at ANWB</image:title>
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    <loc>https://www.productbyari.nl/tam-tam</loc>
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    <lastmod>2021-10-15</lastmod>
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      <image:title>Tam Tam - Focus. Focus. Focus.</image:title>
      <image:caption>What I was able to bring to the table, was a clear focus on what we as a team would do. And maybe more importantly, what not to do. This meant creating a supported vision and well defined roadmaps. Managing expectations over multiple business lines. Keeping the team away from pushy stakeholders. And combining different products, using a single application hereby limiting complexity and potential legacy and technical debt.</image:caption>
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      <image:title>Tam Tam - Omni Channel Experience</image:title>
      <image:caption>The market for electrical bicycles (e-bikes) is growing rapidly, and ANWB wants to provide their members and non-members with clear information, a defined ‘what’s next for me’ and an independent view on e-bikes. With a small but agile development team, I was able to develop and maintain multiple products to do exactly this. Contributing to the overall vision of ANWB.</image:caption>
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  <url>
    <loc>https://www.productbyari.nl/dott-startup</loc>
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    <lastmod>2021-10-15</lastmod>
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      <image:title>Dott Startup - Focus. Focus. Focus.</image:title>
      <image:caption>What I was able to bring to the table, was a clear focus on what we as a team would do. And maybe more importantly, what not to do. This meant creating a supported vision and well defined roadmaps. Managing expectations over multiple business lines. Keeping the team away from pushy stakeholders. And combining different products, using a single application hereby limiting complexity and potential legacy and technical debt.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Dott Startup - Start up. Think fast.</image:title>
      <image:caption>The market for electrical bicycles (e-bikes) is growing rapidly, and ANWB wants to provide their members and non-members with clear information, a defined ‘what’s next for me’ and an independent view on e-bikes. With a small but agile development team, I was able to develop and maintain multiple products to do exactly this. Contributing to the overall vision of ANWB.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Dott Startup</image:title>
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      <image:title>Dott Startup</image:title>
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    <loc>https://www.productbyari.nl/nisb</loc>
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    <lastmod>2021-10-15</lastmod>
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      <image:title>NISB - Focus. Focus. Focus.</image:title>
      <image:caption>What I was able to bring to the table, was a clear focus on what we as a team would do. And maybe more importantly, what not to do. This meant creating a supported vision and well defined roadmaps. Managing expectations over multiple business lines. Keeping the team away from pushy stakeholders. And combining different products, using a single application hereby limiting complexity and potential legacy and technical debt.</image:caption>
    </image:image>
    <image:image>
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      <image:title>NISB - Ideas. Execution. Running.</image:title>
      <image:caption>The market for electrical bicycles (e-bikes) is growing rapidly, and ANWB wants to provide their members and non-members with clear information, a defined ‘what’s next for me’ and an independent view on e-bikes. With a small but agile development team, I was able to develop and maintain multiple products to do exactly this. Contributing to the overall vision of ANWB.</image:caption>
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  <url>
    <loc>https://www.productbyari.nl/capgemini</loc>
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    <lastmod>2021-10-15</lastmod>
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      <image:title>Capgemini - Cap for intimi.</image:title>
      <image:caption>The market for electrical bicycles (e-bikes) is growing rapidly, and ANWB wants to provide their members and non-members with clear information, a defined ‘what’s next for me’ and an independent view on e-bikes. With a small but agile development team, I was able to develop and maintain multiple products to do exactly this. Contributing to the overall vision of ANWB.</image:caption>
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    <image:image>
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      <image:title>Capgemini - Focus. Focus. Focus.</image:title>
      <image:caption>What I was able to bring to the table, was a clear focus on what we as a team would do. And maybe more importantly, what not to do. This meant creating a supported vision and well defined roadmaps. Managing expectations over multiple business lines. Keeping the team away from pushy stakeholders. And combining different products, using a single application hereby limiting complexity and potential legacy and technical debt.</image:caption>
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  <url>
    <loc>https://www.productbyari.nl/noun</loc>
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      <image:title>Noun - Omni Channel Experience</image:title>
      <image:caption>The market for electrical bicycles (e-bikes) is growing rapidly, and ANWB wants to provide their members and non-members with clear information, a defined ‘what’s next for me’ and an independent view on e-bikes. With a small but agile development team, I was able to develop and maintain multiple products to do exactly this. Contributing to the overall vision of ANWB.</image:caption>
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    <image:image>
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      <image:title>Noun - Focus. Focus. Focus.</image:title>
      <image:caption>What I was able to bring to the table, was a clear focus on what we as a team would do. And maybe more importantly, what not to do. This meant creating a supported vision and well defined roadmaps. Managing expectations over multiple business lines. Keeping the team away from pushy stakeholders. And combining different products, using a single application hereby limiting complexity and potential legacy and technical debt.</image:caption>
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      <image:title>Noun</image:title>
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  <url>
    <loc>https://www.productbyari.nl/simyo</loc>
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    <lastmod>2021-10-15</lastmod>
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      <image:title>Simyo - Focus. Focus. Focus.</image:title>
      <image:caption>What I was able to bring to the table, was a clear focus on what we as a team would do. And maybe more importantly, what not to do. This meant creating a supported vision and well defined roadmaps. Managing expectations over multiple business lines. Keeping the team away from pushy stakeholders. And combining different products, using a single application hereby limiting complexity and potential legacy and technical debt.</image:caption>
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      <image:title>Simyo - Omni Channel Experience</image:title>
      <image:caption>The market for electrical bicycles (e-bikes) is growing rapidly, and ANWB wants to provide their members and non-members with clear information, a defined ‘what’s next for me’ and an independent view on e-bikes. With a small but agile development team, I was able to develop and maintain multiple products to do exactly this. Contributing to the overall vision of ANWB.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Simyo</image:title>
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    <image:image>
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      <image:title>Simyo</image:title>
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  <url>
    <loc>https://www.productbyari.nl/frieslandcampina</loc>
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    <lastmod>2022-06-22</lastmod>
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  <url>
    <loc>https://www.productbyari.nl/digital-products-2-1</loc>
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    <lastmod>2025-11-27</lastmod>
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      <image:title>Digital Products 2</image:title>
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      <image:title>Digital Products 2</image:title>
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      <image:title>Digital Products 2</image:title>
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      <image:title>Digital Products 2</image:title>
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      <image:title>Digital Products 2</image:title>
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      <image:title>Digital Products 2</image:title>
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